A strong brand isn’t decoration.
It’s a system that removes friction from buying.
If your brand feels confusing, it’s costing you sales.
I design clear, consistent brand systems that make businesses easier to recognize, trust, and choose. When visuals and messaging don’t align, customers hesitate. When everything works together, they don’t.
What I do
I build brand systems that do one job well:
make your business instantly recognizable and consistently trustworthy.
That means:
-
Visual identity that holds together everywhere
-
Messaging that sounds like one voice, not five
-
Clear structure so your brand stays consistent going forward
No patchwork. No guesswork.
ABOUT COTR
Chump on the Run provides brand strategy and visual systems for businesses that are ready to stop improvising.
I take scattered visuals, inconsistent messaging, and half-built brands and turn them into a structure you can rely on. Color, typography, logo usage, textures, and content direction are designed to work together so your audience understands who you are without explanation.
This work is meant to last, not be revisited every few months.
OUR SERVICES
Ongoing brand support built around consistency and execution.
Execution across your brand
Illustration
Branding
Writing
Social Media
Poster & Flyer
Large Scale Print
Web
Mural
Package
Apparel
Sticker
Infographic
Invitation
Presentation
Catalog
Brand Menu
Brand identity packages designed to establish clarity and structure from the start. Each package includes a complete visual system: logos, typography, color palette, supporting elements, and documentation so your brand is used correctly moving forward.
Once the system is in place, everything else works better.
Marketing Menu
Ongoing execution for brands that already have a foundation.
Email, social, and supporting assets are created to stay aligned with your brand system so nothing feels disconnected or improvised.
Consistency is the strategy.
& more...
BRANDING MENU
The Scoop
BRAND IDENTITY QUESTIONNAIRE
RESEARCH & CREATIVE DIRECTION
(1 MOODBOARD)
1 DESIGN CONCEPT (2 REVISIONS)
LOGO DESIGNS: PRIMARY, SECONDARY & FAV
FONT PAIRING
COLOR PALLETTE
STYLE SHEET + BRAND ASSETS FOLDER
The Dirty Double
BRAND IDENTITY QUESTIONNAIRE
RESEARCH & CREATIVE DIRECTION
(2 MOODBOARDS)
2 DESIGN CONCEPTS, + A PICK/MERGE
(2 REVISIONS)
FULL LOGO SUITE
COLOR PALETTE
FONT PAIRING
2 PATTERNS & 2 ELEMENTS
MINI SOCIAL MEDIA KIT: 6 POSTS
(OR ADD ON OF CHOICE)
STYLE GUIDE + BRAND ASSETS FOLDER
The Whole Sundae
Damn
BRAND IDENTITY QUESTIONNAIRE
RESEARCH & CREATIVE DIRECTION
(2 MOODBOARDS)
2 DESIGN CONCEPTS, + A PICK/MERGE
(2 REVISIONS)
FULL LOGO SUITE
COLOR PALETTE
FONT PAIRING
4 PATTERNS/TEXTURES & 4 ELEMENTS
FULL SOCIAL MEDIA KIT
MOCKUPS, BRAND GUIDE + BRAND
ASSETS FOLDER +3 ADD ONS OF CHOICE
SOCIAL MENU
The Social Float
The Marketing Milkshake
8 EMAIL DESIGNS
✔️INCLUDES FULLY LICENSE STOCK IMAGES AS NEEDED FOR EVERYTHING
✔️CUSTOM COPY WRITTEN BY OUR TEAM
8 EMAILS DESIGNS
✔️CUSTOM COPY WRITTEN BY OUR TEAM
8 SOCIAL POSTS/CUSTOM STORIES
✔️CUSTOM COPY WRITTEN BY OUR TEAM
✔️INCLUDES FULLY LICENSE STOCK IMAGES AS NEEDED FOR EVERYTHING
Extra Toppings
DO YOU HAVE SOMETHING TASTY IN MIND & WANT TO CUSTOMIZE YOUR OWN TREAT? LET’S TALK ABOUT WHAT YOU CRAVE AND MIX IT TOGETHER ONE TOPPING AT A TIME.
"Good design is making something intelligible and memorable. Great design is making something memorable and meaningful."
-Dieter Rams
Location
Dallas, TX
Serving Texas
and beyond!
